Farmers Say Chipotle Commercial Makes Them Look Bad - KMPH FOX 26 | Central San Joaquin Valley News Source

Farmers Say Chipotle Commercial Makes Them Look Bad

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(By Paul Gutierrez, KMPH News partner KPTM)

One restaurant chain's new commercial is upsetting farmers because of the unfair way they say it portrays them and how they process the food you eat.

Reporter Paul Gutierrez from KMPH News partner KPTM takes us inside the debate with how the restaurant chain is defending its ad.

It's not exactly the most outrageous advertisement ever created but it is striking a nerve with some farmers.

The ad released by Chipotle Mexican Grill questions where our food comes from and how it's prepared, showing inhumane treatment of animals, which some say unfairly stereotypes farmers.

A Chipotle spokesperson says the ad is not intended to be an attack on farmers or offensive in any way. It's just trying to get out the word that there is an alternative to processed foods.

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