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SOURCE DCI Cheese Company
RICHFIELD, Wis., Feb. 18, 2013 /PRNewswire/ -- This March and April, Nikos Feta is pleased to offer consumers a health and wellness promotion culminating in a drawing for a one-week stay at any of the award winning Biggest Loser Resorts. Throughout the promotion, consumers are encouraged to work towards their weight loss goals by accessing a variety of healthy living tips and wholesome, flavor-filled recipes on the Nikos website: www.NikosFeta.com.
While at The Biggest Loser Resort, one lucky winner will experience a structured calorie-controlled program that is uniquely crafted to help foster a positive lifestyle change. For adult men and women of all ages and fitness levels, The Biggest Loser Resort offers comfortable accommodations, friendly staff, delicious spa cuisine meals, informative nutrition classes, motivating trainers, state-of-the art fitness equipment, awakening spa treatments, a refreshingly large swimming pool, great camaraderie and much more. The Biggest Loser Resorts are located in Malibu, Calif., Ivins, Utah, and Niagara/Buffalo, N.Y.
Nikos® is an award-winning line of Mediterranean-style feta cheeses that are renowned for their soft, crumbly texture and strong, salty flavor. Nikos fetas crumble perfectly onto salads and, because they melt so beautifully, also work well in cooked dishes. The line includes several flavored selections as well as traditional and fat free varieties to keep consumers' dining options fresh and healthy. Nikos® traditional, fat free and flavored feta cheeses are available in retailers nationwide in crumbled cups and exact weight bars.
Shelf talkers with tear pads featuring a coupon for Nikos cheeses can be found in participating retailers throughout the March 1–April 30 contest. Additionally, consumers with smart phones can connect directly to www.NikosFeta.com via the promotional display's QR code to access the online entry form and product coupon and to view wine pairings and recipes specially designed to encourage healthy eating.
Details about Nikos Feta's fitness journey promotion, including full contest rules, will be available on the contest website (www.NikosFeta.com) throughout March and April. The winner of The Biggest Loser Resort prize package will be announced at the end of the promotion on the brand's Facebook page: facebook.com/NikosFeta. Retailers interested in purchasing Nikos cheeses can contact a DCI sales representative by e-mail at email@example.com or by phone at 1.800.782.0741.
About DCI Cheese Company
Richfield, Wisconsin-based DCI Cheese Company has been an innovative leader in the cheese industry since 1975. The company markets and sells a broad range of imported and domestic specialty cheese brands including Black Creek®, Great Midwest®, Joan of Arc®, King's Choice®, Nikos®, Organic Creamery®, Salemville® and Stella®, among others. DCI's value-added products can be found in restaurants, grocery stores, club stores and specialty shops across the country. For more information on DCI Cheese Company and its portfolio of brands, visit www.dcicheeseco.com.
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